The Hershey Company manufactures chocolate and sugar confectionery. Under over 80 brand names, it manufactures, markets, sells and distributes various packaging types of chocolate and sugar confectionery products, pantry items, and gum and mint refreshment products. Chocolate and confectionery products, gum and mint refreshment products, and pantry items such as baking ingredients, toppings, and beverages are among its primary product groups. Milton S. Hershey created the company in 1894, and it is located in Hershey, Pennsylvania."
It all began with a decision.
Our company began in 1894 when candy manufacturer Milton Hershey decided to make sweet chocolate as a coating for his caramels. The new Hershey Chocolate Company was established in Lancaster, Pennsylvania. The company began producing milk chocolate bars, wafers, and various shapes in 1900. Hershey was able to cut the per-unit cost of milk chocolate, which was once a luxury item for the wealthy, by mass production. This new product was defined as "a delectable confection and a wonderfully nourishing food" in one early promotional slogan.
A growing business.
The instant success of Hershey's low-cost, high-quality milk chocolate prompted the company's owner to investigate expanding his manufacturing facilities. He planned to create a new chocolate factory in Derry Township, Pennsylvania, amid the gently sloping farmland of south-central Pennsylvania. The location was ideal since it was close to New York and Philadelphia ports, which supplied the imported sugar and cocoa beans, bordered by dairy farms, which provided the milk, and had a local labour supply of honest, hardworking people. The new plant was producing exquisite milk chocolate by the summer of 1905.
A KISS for everyone on the planet.
To broaden its product line, the business began making a flat-bottomed, conical milk chocolate candy in 1907, which Mr. Hershey named HERSHEY'S KISSES Chocolates. Initially, they were individually wrapped in small squares of silver foil, but machine wrapping was adopted in 1921. That technology was also employed to add the characteristic "plume" at the top to show consumers that they were looking at a genuine HERSHEY'S KISSES Chocolate. The corporation even trademarked it in 1924.
New items, challenging situations.
Over the next two decades, more products were added to the company's repertoire. Among these were the M.R. GOODBAR Candy Bar (1925), HERSHEY'S Syrup (1926), HERSHEY'S chocolate chips (1928), and the KRACKEL bar (1929). (1938). Despite the 1930s Great Depression, these items allowed the newly formed Hershey Chocolate Corporation to sustain profitability and prevent layoffs. Nonetheless, with the help of the CIO labour union, several workers went on strike for six days, which ended with the strikers being forcibly removed by loyal workers and nearby farmers.
HERSHEY'S chocolate is fighting in the war.
When World War II broke out, the Hershey Chocolate Corp. (which had supplied milk chocolate bars to American doughboys during the first war) was already planning to produce a survival ration bar for military use. In actuality, the machine shop at the firm produced parts for the Navy's antiaircraft guns. By the war's end, the company had made over a billion Ration D bars and received no fewer than five Army-Navy "E" Production Awards for its outstanding services to the war effort.
A family acquaintance becomes a member of the family.
During the postwar period, a slew of new items was introduced, as well as the acquisition of an existing one. H.B. "Harry" Reese's Candy Company, also based in Hershey, had been producing chocolate-covered peanut butter cups since 1928. Given that Hershey Chocolate Company supplied the coating for REESE'S "penny cups" (the packaging proclaimed, "Made in Chocolate Town, So They Must Be Good"), it was unsurprising that the two companies got along well. As a result, the H.B. Reese Candy Company was sold to Hershey Chocolate Corp. seven years after Reese's death in 1956.
They are developing and expanding.
In the following decades, the company – renamed Hershey Foods Corporation in 1968 – would grow its confectionery product lines, acquire allied companies, and even diversify into other food products. San Giorgio Macaroni and Delmonico Foods (1966); manufacturing and marketing rights to English candy company Rowntree MacKintosh's products (1970); Y&S Candies, makers of TWIZZLERS licorice (1977); Dietrich Corp.'s confectionery operations (1986); Peter Paul/U.S. Cadbury's confectionery operations (1988); and Ronzoni Foods (1989) were among the many acquisitions (1990).
The Hershey Company enters the twenty-first century.
The Hershey Company is now the top manufacturer of chocolate and non-chocolate confectionery and supermarket items in North America. As the new millennium begins, The Hershey Company continues to launch new products regularly and capitalize on expansion prospects through acquisitions. HERSHEY'S goods are well-known and appreciated all over the world. In reality, the corporation sells its products in over 70 nations globally. The Hershey Company, with about 14,000 people and net sales over $6.6 billion, is committed to the vision and values of the man who started it all so many years ago."
Helia Mohammadi
Social Media Specialist
Adicator Digital Marketing Agency